Hertz Alexa Skill

new product design • innovation design • conversational design • voice user interface design • user testing • agile methodologies

company
Hertz
timeline
8 Months
my title
UX/UI Designer

overview

In 2017-2018, Hertz sought to innovate its customer experience by creating an Alexa skill for voice-based car rental services. I served as the sole designer on a cross-functional team of five, delivering a solution that allowed users to check reservations, get pricing, and even book rentals—all through conversational interactions. Although the project was eventually sunsetted, it was far superior to competing offerings, like the Avis skill, and demonstrated the potential of voice-first technology in the rental industry.

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content and all work by Grace Duenas

content and all work by Grace Duenas

content and all work by Grace Duenas